SCHMIDT DESIGN CO.
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Non-Prophet Brewing

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kombucha brewery branding

Non-Prophet Brewing Company

Non-Prophet Brewing Company — located in Boynton Beach, Florida — came to us to create a brand system that reflects their refreshingly no-bullshit attitude toward a competitive marketplace full of lofty claims. Using a tongue-in-cheek approach, we crafted a packaging system and brand identity to help them stand out on the shelf and stay true to who they are.

 
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More than meets
the eye.

Non-Prophet Brewing is what it isn’t. There are no promises of improved wellness or mystical claims of increased vitality, just damn good kombucha. We grabbed ahold of this message and brought it front and center by utilizing negative space and subtle optical illusion to create a visual identity that truly jumps out.

 
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